December 23, 2022
Merry Christmas From Acumen Studio
Can you believe it’s already been a year?! It feels like last Christmas just happened but here we are, at the end of 2022 and are about to celebrate again. Not sure if it’s gone by fast for you but…
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December 16, 2022
Can AI Write SEO Content?
AI can be used to generate content, including SEO-optimized content. AI language models, such as GPT-3, can generate human-like text based on a given prompt or set of instructions. This can include ge
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November 4, 2022
What is Google Quick Read & What Does it Mean For SEO?
Google is testing out a new search engine feature on the organic search results called “Quick Read”. You may have seen it, but it’s very likely you have not since it’s so new. But we as digital marke
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October 14, 2022
How to Get In Front of Investors
Every firm is looking to raise capital, but not all firms are looking for new investors (at least right now). If you’ve been a part of the industry for a while or are familiar with it, then you know t
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September 21, 2022
What Are The Best Email Subject Lines for Private Equity & Investors?
Getting the attention of investors and deal partners is more difficult now than it’s ever been due to the fact that Private Equity has expanded with more firms being established at what seems like eve
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September 16, 2022
What is Trafficpro.live and Trafficpro.store?
Trafficpro.live is a referral source that you will see show up in the Google Analytics report under the All Traffic / Referrals report Trafficpro.store is also a referred click that shows up in the Re
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September 14, 2022
Easy Digital Marketing & Simple Digital Marketing Strategy
Something that we’ve encountered over and over are companies and marketers who are looking for ways to make their Digital Marketing Easier. Easy Digital Marketing, Simple Digital Marketing, Simple Dig
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September 2, 2022
PURL Marketing & PURL Direct Mail
One of the most impactful tactics in communication and in marketing is the use of personalization. We’ve known this for centuries. The only thing that changes are the tools we use to communicate. Whet
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August 30, 2022
What is l.facebook.com? l.facebook.com in Google Analytics
l.facebook.com is a referred click from a link that has been shared on Facebook. The best way to describe how the l.facebook.com referral shows up in Google Analytics is to think about when you post o
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July 25, 2022
A Big Problem Using the Google Analytics UA to GA4 Events Migration Tool
If you are currently using Google Analytics and have logged into the platform with the last 9 months then you are likely aware that as of July 1, 2023 Google Analytics UA or GA 3 as some call it will…
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May 15, 2022
CPA vs CPC – What’s the Difference? Which is Better?
We get this question fairly often, “What is the difference between CPA and CPC?” or “Which is Better, CPA or CPC?”. There really isn’t a good answer to which is better because they are different and w
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April 19, 2022
How to Write a Blog Post in 15 Minutes
If you’re like most marketers it feels like you don’t have time to get anything done. The same holds true for writing blog posts. You never have time to sit down, research, write, iterate and finalize
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